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How to Launch a Crowdfunding Marketing Campaign: A Step by Step Guide

Can you remember the story of Robert the Bruce and the Spider? In our childhood, we have read some stories that have given us some vital life lessons. You might be thinking what’s the link between the...

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5 Employee Engagement Tips for Small Businesses

Employees often feel like they’re being ignored. Unable to ventilate their grievances, they sometimes leave the organizations in which they work. Listed below are some of the ways employee...

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Top 5 Trends for Small Businesses to Follow Right Now

You’ve started a business and have been focusing on going strong in every possible way. However, you’re not satisfied with the way you have fared till now. And you are not sure how to solve this...

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Internet Entrepreneur Smackdown: These 5 Mistakes Could Hurt Your Business

When you run a business, you don’t have the luxury to philosophize about mistakes and learn lessons from them. Mistakes may be the proof that you are trying, but simply trying is not enough when a...

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The 5 Things You Should Do to Ensure Your Next Webinar’s Success

Brands have a space for everything digital in their marketing toolbox. Webinar is no exempt. It is live seminar hosted on the web. Initially used for communication, it’s now used to kick branding up a...

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5 POS Mistakes Small Retail Stores Need to Avoid Today

Point of sale — albeit a crucial factor, has been one of the most underrated areas in retail. Even seasoned digital marketers have overlooked it. Shipping, mobile commerce and retail UX are the areas...

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4 Gig Economy Trends You Shouldn’t Ignore

For the past several years, the gig economy has been an ever-expanding ecosystem, drawing independents of all niches looking for opportunities to earn extra cash. For younger generations like...

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Know These 4 Unconventional Ways to Help Your Small Business Grow Online

Lack of investing capital is a problem that’s tough to overcome. So, small firms are always at a disadvantage. Luckily, the internet dominates the business landscape in 2017. And it brings along...

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Blockchain Investment Services: What Small Business Owners Should Know

All economies are built on the basic premise of bartering. Before the creation of currencies, humans exchanged goods by trading one good (or a basket of goods) for another. If someone wanted some of...

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3 Secrets Behind Maximizing Advertising Spend

As a small business owner with big goals, you’re willing to spend money to make money. But you still make it a priority to spend smartly, so investing in something like advertising takes...

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